$149.00
Freestyle Script Lettering Recorded Workshop + PDF Guidebook + Optional PDF Workbook
Learn to create expressive and exciting cursive lettering loaded with personality. Perfect for logos, headlines, personal projects and more!
NOTE: This is a recording of the Freestyle Script Lettering workshop conducted on May 17, 2025. You will receive the PDF guidebook and a link to the Zoom recording via email within 24-48 hours after checkout. You must add the PDF workbook from the drop down screen below. To view the recording, you need to provide the email address associated with your Zoom account. You will have unlimited access to the recording until the link expires on September 1, 2025.
PLEASE READ: By signing up to view this recording you agree to the Terms and Conditions* listed below. Taxes may apply. Unfortunately, we cannot offer non-profit tax exemptions at this time. Ensure your email address is correct before you complete purchase.
COURSE DESCRIPTION
Freestyle Script is a casual style of cursive lettering that captures the freedom and spontaneity of handwriting. It’s loose, expressive, and packed with personality—making it an essential tool for lettering artists who want to create lively and inviting work. Use Freestyle Script to add warmth to headlines, produce engaging wordmarks, or give a playful and uniquely individual touch to lettering pieces. This simple yet highly effective technique adapts beautifully to all kinds of commercial jobs, as well as any personal creative project you dream up.
Although Freestyle Script looks like it’s made quickly and effortlessly, it’s actually carefully planned and meticulously drawn by hand. (Don’t worry; you don’t need to have good handwriting.) In this info-packed hands-on workshop, you’ll learn how to develop one-of-a-kind Freestyle Script lettering through a clear and repeatable step-by-step process. We’ll cover how to construct connecting cursive forms, arrange letters in engaging compositions, give layouts a sense of rhythm, and modify contours so you can create unique and compelling lettering. You'll also experiment with a range of common writing tools to produce endless variations of Freestyle Script.
The class combines detailed presentations with informative drawing demos so you can follow along at your own pace. You'll also receive a FREE 38-page PDF illustrated guidebook packed with detailed instruction, including essential drawing techniques and loads of real-world examples.
Add the bonus PDF workbook to your ticket for extra reference and practice. Whether you’re a beginner who’s motived to expand your skills, or an experienced artist interested in bringing something new to your professional work, this class will provide you with the know-how you need to create truly distinctive Freestyle Script lettering.
Viewing time is approximately 5 hours.
In this workshop, you’ll learn how to:
• Create eye-catching Freestyle Script logos and wordmarks
• Properly construct and connect casual cursive letters
• Add personality to script letters by tailoring their contours
• Arrange energetic, attenting-getting compositions
• Troubleshoot script lettering to avoid common mistakes
• Broaden your professional skill set with proven techniques
• Enhance your personal and professional lettering work
This workshop is ideal for:
• Motivated newcomers and artists interested in making expressive pieces of Freestyle Script lettering
• Experienced letterers who want a deeper grasp of the script lettering process
• Designers and typographers looking to add individuality to logo designs and layouts
• Illustrators and visual artists interested in exploring dynamic script lettering in their work
• Students from my previous workshops who are ready to level up their script lettering abilities
You'll need these materials if you choose to draw along with me:
• pencils and a pencil sharpener, or a mechanical pencil
• an eraser
• tracing paper
• grid/graph paper
• a ruler
• a 5mm broad edge calligraphy marker (like Marvy Uchida or Kuretake Zig brands)
• a large chisel marker (Sharpie Chisel Tip is my go-to)
• an assortment of large brush markers (like Tombow Dual Brush Pen) and small ones (Pitt Artist Pen is a personal fave)
• a computer or other electronic device, a reliable internet connection, plus a Zoom account to join the live online meeting and to watch the video recording
• access to a printer if you want to refer to a hard copy of the PDF guidebook
• a copy of my Lettering Manual is strongly recommended
• Although I'll be drawing in Procreate on an iPad, the limited timeframe will not allow for hardware or software instruction.
• Check out my Type & Lettering Amazon storefront for more of my favorite tools and resources.
Hi! I'm Ken Barber, a lettering artist, type designer, educator, and author of the award-winning Lettering Manual. I blame Don Martin comics, Santa Cruz skateboard graphics, and speed metal logos for my infatuation with letterforms. For 30 years, I've produced dozens of fonts, as well as brand identities for companies worldwide—including Sandals Resorts, Jimmy Kimmel Live!, Only Vegas, the city of Los Angeles, and the Broadway musical, The Cher Show. My work is in the collections of the Cooper-Hewitt National Design Museum, and the Henry Ford Museum of American Innovation. I'm the type director and studio letterer at House Industries, and an instructor at The Cooper Union in New York City.
*TERMS AND CONDITIONS OF TICKET PURCHASE:
1. Ownership and Usage Rights: By registering for access to this recording, you hereby agree to the following stipulations:
a. Individual Use Only: The playback of this recording is exclusively intended for the individual who has purchased a ticket and is strictly prohibited for collective, corporate, or educational group use.
b. Restricted Use of Workshop Materials: All PDF workshop materials, including guidebooks and/or workbooks, are designated solely for personal use and must not be disseminated, duplicated, in part or in whole, or otherwise shared. You are authorized to produce one single copy for your own personal reference.
c. Ownership of Workshop Materials: Freestyle Script Lettering PDF guidebook and Freestyle Script Lettering PDF workbook is the exclusive property of Ken Barber.
2. Refund Policy: Due to the nature of this digital product, no refunds will be provided after purchase. It is imperative that you ensure your capability to access a reliable internet connection for viewing the workshop and receiving the PDF materials.
3. Access Expiration Date: Access to viewing the workshop will expire on September 1, 2025.
4. No Guarantee of Success or Profit: You acknowledge and agree that there is no guarantee of the ticket purchaser reaching a level of success or that you will gain any professional profit by viewing this workshop and using the class materials.
5. Non-Acceptance of Terms: Should you decline to acknowledge and abide by these terms, please do not purchase a ticket for this recording.
6. Group Use: If you require access for a group or intend to employ this material in a collective setting, please contact us to discuss group rates and request authorization for such usage.
By proceeding with the purchase of a ticket, you affirm your understanding and consent to the aforementioned terms and conditions.